← Selected work002 / ECOMMERCE + BRAND
Zaove Pets

A softer way to shop for the pets you love.

A complete pet-commerce identity and digital system — presented inside Zoave’s black-and-white case-study language.

Zaove Pets cover
Zaove Pets logo
01 / DIGITAL EXPERIENCE

One storefront.
Two completely considered experiences.

The desktop experience carries the full brand world while the mobile version keeps shopping fast, tactile and effortless.

Zaove Pets desktop website presentation
DESKTOP WEBSITE / RESPONSIVE COMMERCE
MOBILE WEBSITE / UI SYSTEM
Zaove Pets mobile website screens
LIVE MOBILE EXPERIENCE

The static system becomes a living storefront.

The mobile motion preview demonstrates how the interface feels in use — pacing, product discovery and conversion behavior rather than another still mockup.

SCROLL / TAP / SHOPDesigned for the hand, not resized from desktop.
01 / Discover02 / Understand03 / Choose04 / Convert
LIVE MOBILE PREVIEW
02 / SOCIAL SYSTEM

Built to stay recognizable in the scroll.

Zaove Pets social media system
CONTENT SYSTEMOne visual voice across feed, story and campaign.
CARE
PLAY
LOVE
03 / MOTION COMMERCE

Products that move before you even click.

Two product films presented as campaign moments inside the desktop environment — separate from the live mobile website story above.

PRODUCT FILM / 01
PRODUCT FILM / 02
04 / BRAND SYSTEM

Warm enough for pets.
Clear enough for commerce.

THE CLIENT IDENTITY WE BUILT
PLAYFULTRUSTEDCALMUSEFUL
COLOR DIRECTION / CLIENT BRAND

A palette built for trust, warmth and everyday care.

The palette is presented as part of the Zaove Pets identity system. Zoave's surrounding case-study interface remains intentionally black and white.

01#244D3D
Forest
02#F4EFE3
Cream
03#DCC8A6
Sand
04#E47B68
Coral
05#171A18
Ink
DISPLAY / FRIENDLY GROTESK
Aa

Good things
for good pets.

BODY / CLEAN SANS

Designed for comfortable reading, clear product information and an approachable tone across every screen size.

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ZAOVE PETS / CASE STUDY 002

Designed to earn trust.
Built to convert.
Crafted for pets.

Website, responsive UX, social, product motion and brand direction brought together as one consistent customer experience.

WEBSITEBRAND IDENTITYMOTIONSOCIALPRODUCTRESPONSIVE2026